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OBO - Global success in a niche business


This case examines the global success of a small company which has grown to dominate a global niche market, making hockey goal keeping equipment.

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Case Description
Business Case Study NoUA-2009-005
Number of Pages11
CategoryTeaching case
CompanyOBO Hockey Equipment Limited

SourceAuckland, NZ. Publisher: University of Auckland Business Case Centre. Pages: 1 - 12